Vivian Lab
Personalized Menopause Support Platform
A holistic wellness app helping women navigate perimenopause and menopause with AI-powered guidance, symptom tracking, and doctor-designed programs.
Platform Type
Mobile App + Web App
Scope
Product design and app development
https://vivianlab.com
Visual Showcase
Platform in Detail
Every screen designed for clarity, trust, and conversion.
https://vivianlab.com
Home Dashboard
A calm daily entry point with personalized greeting, progress cues, and one-tap checklist.
https://vivianlab.com
AI Coach
Empathetic conversational support for menopause questions, designed to feel personal rather than clinical.
https://vivianlab.com
Symptom Tracking
Calendar-based logging for mood, energy, hot flashes, sleep, and other recurring symptoms.
https://vivianlab.com
Analytics & Pattern Detection
Heatmaps and trend charts make hormonal patterns easier to understand over time.
https://vivianlab.com
Content Library
Expert articles and videos organized by symptom category, wellness topic, and user need.
https://vivianlab.com
Learning Modules
Structured micro-courses for hormonal health, nutrition, stress, sleep, and lifestyle support.
https://vivianlab.com
Wellness Programs
Multi-week programs tailored to hormone stage, goals, and tracked symptoms.
https://vivianlab.com
Daily Checklist
Lightweight habit prompts and science-backed micro-actions for daily consistency.
Personalized AI Coach
Symptom Tracking
Analytics & Pattern Detection
Structured Learning Modules
Articles & Video Library
Personalized Wellness Programs
What We Designed & Built
Platform Features
Personalized AI Coach
A doctor-informed AI that answers menopause questions in real time, adapting responses to each user's symptom history and stage.
Symptom Tracking
Log mood, energy, hot flashes, sleep, and more. Visual feedback makes it easy to see patterns across days and weeks.
Analytics & Pattern Detection
Smart heatmaps and trend charts surface hormonal patterns, helping users understand what's driving their symptoms.
Structured Learning Modules
Doctor-designed lesson sequences on hormonal health, nutrition, stress, and lifestyle, structured like micro-courses.
Articles & Video Library
A curated content hub with expert articles and short videos organized by symptom category and wellness topic.
Personalized Wellness Programs
Multi-week programs tailored to each user's hormone stage, goals, and tracked symptoms.
Daily Checklist
Lightweight habit tracking with science-backed daily micro-actions recommended based on the user's data.
Modern Mobile UX
Warm, feminine, and medically credible design system with rounded cards, calm color, and accessible typography.
User Experience
Platform User Journey
Discover Platform
Lands on the product and understands the core promise.
Search or Navigate
Uses navigation, filters, or search to reach the right area.
Compare Options
Reviews structured cards, details, states, or records.
View Details
Opens a focused page with the context needed to decide.
Take Action
Starts a workflow, request, checkout, or conversion step.
Confirm
Reviews the summary and completes the primary action.
Manage Account
Uses dashboard tools, settings, messages, or history.
Return
Comes back through saved state, alerts, or repeat workflows.
https://vivianlab.com
Core Experience
AI Coach & Symptom Intelligence
What We Did
We designed a conversational AI experience that adapts to each user's symptom history, providing personalized guidance that feels empathetic rather than clinical. Symptom logging was made frictionless with simple entry points and smart defaults based on recent history.
User Impact
Users gained earlier understanding of their hormonal patterns, reducing anxiety and enabling more productive conversations with healthcare providers.
https://vivianlab.com
Education Platform
Learning Modules & Content Library
What We Did
We structured doctor-designed content into digestible micro-courses and paired them with a rich library of expert articles and short videos. Navigation was designed to reduce overwhelm, showing content matched to the user's stage and logged symptoms.
User Impact
Reduced confusion around menopause symptoms by providing science-backed, contextual education at the exact moment users needed it.
https://vivianlab.com
Wellness Rituals
Daily Programs & Habit Tracking
What We Did
We designed a multi-week program system with clear progress indicators and a frictionless daily checklist. Micro-copy was carefully crafted to feel motivating rather than prescriptive.
User Impact
Improved daily symptom tracking consistency and built a habit loop that keeps users engaged with their wellness routine over weeks, not just days.
Impact
What Changed After Launch
Earlier Hormonal Awareness
Users identify and understand their hormonal changes weeks earlier than without structured tracking.
Reduced Symptom Confusion
Doctor-designed content cuts through misinformation and helps women make sense of complex symptoms.
Daily Tracking Consistency
Frictionless logging and daily checklists build consistent habits that improve long-term health data quality.
Personalized AI Guidance
Adaptive AI responses mean every user gets answers relevant to their stage, not generic menopause advice.
All-in-One Wellness Platform
Tracking, learning, coaching, and programs in one place eliminates the need for multiple apps or resources.
Science-Backed Trust
Doctor-designed content and credibility cues build user confidence in the platform's recommendations.
Design System
Brand & Visual Language
Color Palette
Blush Pink
#F2C4BE
Peach
#F0A898
Terracotta
#C96A4E
Champagne
#F9EDE8
Cream
#FAFAF8
Soft Sage
#A8B9A3
Deep Plum
#5A2333
Warm Brown
#8B5E52
Typography
Display
DM Sans, 32-40px, Weight 600
Heading
DM Sans, 20-24px, Weight 600
Body
DM Sans, 16px, Weight 400
Caption
DM Sans, 12px, Weight 500, Muted
Design Principles
- Rounded cards and soft corner radius system
- Bold, warm typography with feminine warmth
- Medical credibility through structured layout
- Calm color progression from blush to deep plum
- Accessible contrast across all screens
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